Thông tin ấn phẩm
647.94 RO-L
Cases in hospitality marketing and management
Tác giả: Robert, C.Lewis,
Từ khóa:
Nhà xuất bản
John Wiley & sons, INCNăm xuất bản
1997Lần xuất bản
2Ngôn ngữ
Tiếng ViệtTóm tắt
The use of case studies as a pedagogical tool is becoming increasingly prevalent in hospitality programs. In the past hospitality cases just weren't readily available and current. The first edition of this book was written specifically to alleviate that p
Đầu mục
Danh sách các kho đang có sẵn ấn phẩm
| Nơi lưu trữ | Có sẵn |
|---|---|
| Kho Khoa Du lich | 1 |
Marc
Thông tin ấn phẩm theo chuẩn MARC 21
001
15256
002 3
004 5273FDF0-FEF1-4A98-8D94-97102B175BC5
005 202308011524
008 081223s1997||||vm|#################vie#d
009 1 0
039 ## $a20230801152407 $btdnam $c20230801094314 $dtdnam $y20151125100101 $zvulemy
082 ## $a647.94 $bRO-L
100 $aRobert, C.Lewis
245 ## $aCases in hospitality marketing and management / $cRobert C.Lewis
250 ## $a2
260 ## $aU.S : $bJohn Wiley & sons, Inc., $c1997
300 ## $a466 tr. ; $c21cm
520 ## $aThe use of case studies as a pedagogical tool is becoming increasingly prevalent in hospitality programs. In the past hospitality cases just weren't readily available and current. The first edition of this book was written specifically to alleviate that problem. I have found the case study method to be such a powerful learning tool, with tremendous acceptance by students at be such a powerful learning tool, with tremendous acceptance by students at all levels, that I sometimes wonder how I ever taught without it...
653 ## $amarketing
653 ## $amanagement
653 ## $ahospitality
690 $aQuản trị nhân sự trong kinh doanh du lịch
690 $aTiếng Anh chuyên ngành DL 1
852 ## $a05 $bKho Khoa Du lich $j(1): 05100995
890 ## $a1 $b1 $c0 $d0
002 3
004 5273FDF0-FEF1-4A98-8D94-97102B175BC5
005 202308011524
008 081223s1997||||vm|#################vie#d
009 1 0
039 ## $a20230801152407 $btdnam $c20230801094314 $dtdnam $y20151125100101 $zvulemy
082 ## $a647.94 $bRO-L
100 $aRobert, C.Lewis
245 ## $aCases in hospitality marketing and management / $cRobert C.Lewis
250 ## $a2
260 ## $aU.S : $bJohn Wiley & sons, Inc., $c1997
300 ## $a466 tr. ; $c21cm
520 ## $aThe use of case studies as a pedagogical tool is becoming increasingly prevalent in hospitality programs. In the past hospitality cases just weren't readily available and current. The first edition of this book was written specifically to alleviate that problem. I have found the case study method to be such a powerful learning tool, with tremendous acceptance by students at be such a powerful learning tool, with tremendous acceptance by students at all levels, that I sometimes wonder how I ever taught without it...
653 ## $amarketing
653 ## $amanagement
653 ## $ahospitality
690 $aQuản trị nhân sự trong kinh doanh du lịch
690 $aTiếng Anh chuyên ngành DL 1
852 ## $a05 $bKho Khoa Du lich $j(1): 05100995
890 ## $a1 $b1 $c0 $d0
×
![]()