001 23644
002 7
004 6C24275B-D75A-4B00-B8E8-F21AABD1815D
005 202303070917
008 081223s2022||||vm|#################vie#d
009 1 0
039 ## $a20230307091711 $bdtmkhue $y20230228085911 $zdtmkhue
082 ## $a420 $bNG-T
100 $aNguyễn, Anh Thư
245 ## $aBeverage advertisements in English and Vietnamese / $cNguyễn Anh Thư; Supervisor: Assoc. Prof. Dr. Ho Ngoc Trung
246 ## $aQuảng cáo đồ uống trong tiếng Anh và tiếng Việt
260 ## $aH. : $bTrường Đại học Mở Hà Nội, $c2022
300 ## $a70 p. ; $cA4
490 ## $aMinistry of education and training; Hanoi open University
520 ## $aThis study aims at conducting a study of advertisements for beverage products in English and Vietnamese equivalents. This thesis mainly focuses on analyzing the lexical, textual and stylistic features of beverage advertisements. The data for analysis in this thesis are collected from many different sources such as television, websites of companies manufacturing beverage products. The deductive method, inductive method, qualitative method, quantitative method, and descriptive method. The findings of the study help to find out some similarities and differences in using lexical, textual and stylistic between English and Vietnamese samples. This thesis hopefully contributes to the general understanding of the notion of “beverage” and the language of advertising. Moreover, learners, teachers, and especially the copyrighters may benefit from this study to create an advertisement for beverage products when comprehensively understanding the roles of lexical cohesive devices in the discourse of beverage advertisements.
541 ## $aTài liệu nội sinh
653 ## $aEnglish
653 ## $aBeverage
653 ## $aVietnamese
653 ## $aAdvertisements
852 ## $a01 $bKho Luận văn $j(1): 01503015
856 1# $uhttp://thuvien.hou.edu.vn/houkiposdata2/luanvanluanankhoaluan/luanvan/2022/420/nguyenanhthu/nguyenanhthu_01thumbimage.jpg
890 ## $a1 $c1